Rigor, not theater
We A/B test the things that matter and ignore the things that do not. Dashboards exist to drive decisions — not to look impressive in a PDF.
Fifteen years ago we started AdWords Nerds to help real-estate investors win at Google Ads. Hundreds of clients and ten million dollars in managed spend later, we built PT Marketing Nerds for an industry we love: physical therapy.
Dan started AdWords Nerds in 2011 to bring rigor, ethical service, and attention to detail to the PPC industry.
Andrew brings the physical therapy experience. He has coached dozens of physical therapists and helped them grow their businesses. He understands the industry, from billing to hiring and beyond, and helps clients optimize the whole business.
PT Marketing Nerdsis the result of everything we've learned in 15 years of online marketing and coaching pointed at the practitioners who help people feel good again.
We A/B test the things that matter and ignore the things that do not. Dashboards exist to drive decisions — not to look impressive in a PDF.
You should not need a CMO to understand your marketing report. We translate the nerdy stuff into plain language and clear next moves.
Andrew is the coach in your corner, making sure every part of your business gets better — not just the marketing campaigns.
We do not measure success in impressions or deliverables shipped. We measure it in booked patients and clinic revenue.
PT Marketing Nerds gives you the best of both worlds. We bring a world-class online marketing team and high-level business coaching to grow not just your front end but your back end.
Dan Barrett, 15+ years in performance marketing. He was the first person to apply statistical process control and theory of constraints to online marketing. He is the systems optimization guru, for lack of a better word.

Dan's brother and partner in the lab. Andrew works directly with clients one-on-one to find, diagnose, and fix the leaks in their business so they can keep and make more money.

Book a free 30-minute audit. We will show you the 3 highest-leverage moves for your clinic — even if you do not end up working with us.